Friday 24 January 2014

Selling Stock 3D Model Tips


We're often asked for our top tips on selling stock 3D successfully.  Having been in the market since 1997 here's a condensed form of what we've learned so far.  More tips will be added each week.

 

Compete on quality, not on price


Can't stress this one enough, that's why it's number one.  Unless you're doing this, literally for pocket money, you can't generate worth-while sales by undercutting the market - though many seem to try.  Generally there will always be someone somewhere selling a model similar to yours, for less.  Don't try to compete with them on price.  Far better to compete with them on quality.  As a rule of thumb, for a given model category, you're far better off having having one model near the top of the quality tree than ten near the middle.

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